Dear Rundown Reader,

Next week, we’re going to a new format — we’ll be bringing you The Rundown three days a week instead of the usual daily issue.

This as a result of feeder readback that requested more thoroughly-researched, actionable ideas. Should be good. So check your inbox every Monday, Wednesday and Friday.

And, hey, if there’s something you’d like us to cover, take a minute to write in. We read every email you send.

Send your opinions to, TheRundownFeedback@SevenFigurePublishing.com.

Your Rundown for Friday, Jan. 31, 2020


Investors are getting defensive, and who can fault them?

What with an impeachment of a U.S. president, a global health crisis, the U.K. finalizing its divorce from the EU at 11 p.m. GMT tonight… and we’re just getting started.

CNBC says: “The move into risk-off stocks is highlighted by the strength of utility stocks, now the best-performing sector of 2020.” That means the sector’s unseated the information technology sector.

Indeed, investors are piling into boring ol’ utilities. And one of the easiest ways to do so? A plug-and-play ETF…


The Utilities Select Sector SPDR Fund (XLU) has gained 8.6% in just four weeks, meaning the ramp-up started before the coronavirus outbreak that’s rocked markets recently.

Even more impressive, XLU has gained over 33% in one year. The fund’s top three holdings?

  • Nextera Energy Inc (NEE): 13.8%
  • Southern Co (SO): 7.8%
  • Duke Energy Co (DUK): 7.5%

So if you’re into single stocks, these three have each gained about 9% since Jan. 1.

We’d say it’s about time to pad your portfolio with utility sector stocks, and we’ve given you a good jumping-off point.

Market Rundown for Friday, Jan. 31, 2020

S&P 500 futures are down 13 points to 3,276.

Oil’s up just 14 cents per barrel to $52.28.

Gold’s lost $4.90 to $1,584.30 per ounce.

Bitcoin is down $220.16 to $9,280.20.

Send your comments and questions to, TheRundownFeedback@SevenFigurePublishing.com.

Have a good weekend. Cheers.

For the Rundown,

Aaron Gentzler

Aaron Gentzler

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Aaron Gentzler

Aaron Gentzler is the publisher of Seven Figure Publishing. He is also the editor of The Rundown and has been with Agora Financial / Seven Figure Publishing since 2005. He's been covering technology and markets for over a decade.

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